Wednesday, May 29, 2013

Incorporate These Ideas Into Your Article Marketing

By Robert Strong


There are a lot of article marketing tactics out there that you really don't know about, but that's not because they're too difficult to learn. The truth is that most resources you check out just push the same old lines at you. In this article, we'll cover some things about article marketing that you won't find anywhere else.

If you're using articles to promote your affiliate products, make sure that you're always switching up the length of these articles. You will want to put some out that are only 200 words or so, and you can go into deeper detail in other 500-word articles. The idea here is to change up the keyword volume and the advertising intensity.

Having an article provide the best marketing that it can, will sometimes relate to where the article is located. By finding the best publication to publish your article in, can have a big impact on who is going to be viewing that article. Good decisions can lead to great results in article marketing.

Write articles based on topics you know so you can make them interesting and informative. Writing outside your knowledge area can be extremely difficult, especially when you don't understand the terms and vocabulary involved. Try to stick to items that you can slant towards information that you know extremely well.

When putting the finishing touches on an article, ask yourself if you would be happy to run such a piece in your e-zine. If the answer is yes, you can rest assured that you are providing quality content to your article marketing affiliates and your own website. Ask yourself this question before you put your seal of approval on any content you produce.

When writing content to market your articles, make sure that it's current. Most people want to learn the latest and greatest on a subject, not that of "yesterday." That is of course unless you are writing historically, in which case, "old news" is going to be your "new news." You need to be aware of what's new with your topics, especially if they pertain to items such as technology, marketing, design, etc. What worked not too long ago, may not work at all today, so keep your content fresh.

Subscribe to your competitors' RSS feeds to keep tabs on the article marketing competition. The same features article writers use to make getting their information out to the readers, also makes research on them a breeze. A quick survey of each new article published by a competitor, keeps a writer up-to-date on the trending topics and the latest strategies.

Try to use a good spinning tool for creating more variations on your articles. Best Spinner is a great tool to use to create different versions of your articles. It's an easy desktop application with a simple interface that can get you many different versions of your articles in no time flat.

Article marketing can be done through both blogs and independent articles, but one of the best forms is to simply write dozens of tips about a single subject. This will help to boost that subject in the tracker's eyes, which means that you will pull in more traffic to your site.

Make sure your articles are formatted so that they are easy to read. Article marketing is not effective if no one reads the article. To make reading easier format an article so that it is visually digestible. Avoid large blocks of text and break them up into smaller paragraphs with headers.

This is only one of many ways to market articles, so do a little research as well.




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