Saturday, February 21, 2015

How To Find Investors For Your Enterprise

By Olivia Cross


In this generation, many business ideas die even before they are implemented because of lack of funding. However, each and every entrepreneur should be resilient, not to allow their ideas to die just because they do not have the capital. A good business person is one who will understand how to find investors who will support their business ideas at all times. New entrepreneurs should be aggressive to convince venture capitalists to buy shares in their business ideas.

The first step is to create an angel profile. It is a list of people who you can be able to access to, and show interest that you want their support. It makes it very easy for people with the same interest to access to you very fast. Fill the angel profile details and then post it to the public with your friends and other professionals. Slowly people will follow your company, and you will create a network of people who have considerable interest to invest in your ideas.

Alternatively, you can make a list of your potential target group and follow them one by one. Just ensure that your target number is realistic and that they have high potential to invest in your ideas. A list of about fifty people is good for a start, as it will save time and gives you ample opportunity to focus on the number you can handle.

Ask fellow entrepreneurs how they succeeded in getting their investors. The fellow entrepreneurs are a valuable resource that would make you reach your target quickly.

These investors always receive many requests from different companies. They will always go for the company that comes first or the one that convinced them the most. Make a personal effort to meet these people one on one to convince them as much as you can. Fundraising is always a skill that every successful business person should have. Put your interpersonal and intrapersonal skills to good use especially when looking for funds for your start-up.

Most persons are inclined to look further away when thinking of funds. Investors may be near you, but you might not have just reached them. Always select wisely the investors whom you will approach to aid in financing your enterprise. Also, build a desirable public image that will draw investors to put their funds in your business. In cases where the venture capitalists are met online, call them later and insist on meeting them face to face.

Having great business ideas is not the only issue that will always get you funds. You can have a good idea but lack the leadership to follow it. Show great leadership, and you will find sponsors. A venture capitalist want to trust that they will not lose their money before making the decision to come on board.

Finally, the Internet offers many opportunities for people who want to look for investors. You can join a site that deals with your area of expertise, and you will find the investor who will assist you in the business.




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