The first place a potential customer evaluates your Salon's or Spa's level of customer service is through your business website. A potential customer will first for your phone number and address on your website. If you prominently display your business phone number, address, and list of services on your website -- you have scored well with your potential customers online.
Do you have someone on staff to promptly respond to those inquiries? Or are they ignored until you get around to it? You should make every effort to respond to email from your website within 2-hours or less. Look, when someone is ready to get their hair styled of a massage, they are ready to make a decision fast. If you don't answer their needs quickly, they will go to the next Salon or Spa website that does. Many Sap or Salon owners don't take their website email very seriously. They pretty much ignore online questions, which negatively impacts their reputation with those potential customers who are being ignored.
If you have tried newspaper advertising, you quickly realize that newspapers are not as effective as they have been in the past, due to the fact that newspaper sales across the world have dropped drastically. Why is this happening? This is because most people now use the Internet to catch up on the daily news. So running a newspaper ad is almost useless for Salons and Spas these days.
Building a website to find new customers is a good idea, but Day Spa and hair Salon marketing ideas that have a strategy for incorporating effective customer support through a website must also be considered. Lack of Customer Support can really hurt your Spa or Salon, especially when a consumer is considering using your services, but hasn't decided yet.
Since most of your local consumers are on the Internet anyway, your Salon or Spa must incorporate some new marketing salon and spa strategies that will allow you to put your business right in front of your potential customer. If you want your business to survive and grow, the best time to master the Internet and Technology is today, not 10 years from now when newer businesses end up putting you out of business.
Do you have someone on staff to promptly respond to those inquiries? Or are they ignored until you get around to it? You should make every effort to respond to email from your website within 2-hours or less. Look, when someone is ready to get their hair styled of a massage, they are ready to make a decision fast. If you don't answer their needs quickly, they will go to the next Salon or Spa website that does. Many Sap or Salon owners don't take their website email very seriously. They pretty much ignore online questions, which negatively impacts their reputation with those potential customers who are being ignored.
If you have tried newspaper advertising, you quickly realize that newspapers are not as effective as they have been in the past, due to the fact that newspaper sales across the world have dropped drastically. Why is this happening? This is because most people now use the Internet to catch up on the daily news. So running a newspaper ad is almost useless for Salons and Spas these days.
Building a website to find new customers is a good idea, but Day Spa and hair Salon marketing ideas that have a strategy for incorporating effective customer support through a website must also be considered. Lack of Customer Support can really hurt your Spa or Salon, especially when a consumer is considering using your services, but hasn't decided yet.
Since most of your local consumers are on the Internet anyway, your Salon or Spa must incorporate some new marketing salon and spa strategies that will allow you to put your business right in front of your potential customer. If you want your business to survive and grow, the best time to master the Internet and Technology is today, not 10 years from now when newer businesses end up putting you out of business.
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