Sunday, November 25, 2012

The Customer Advantage Overview With Russ Howe

By Russ Howe


Three years ago a small group of people created The Customer Advantage. Today we look at how the program works and how it tries to combine online savings with online earnings while remaining free to use.

While other group buying systems such as Groupon offer almost miniature earnings opportunities, this program tries to even the playing field by rewarding members for building it's popularity.

As a free opportunity, they sure have taken their time setting themselves up to ensure they get it right but the majority of the industry is in agreement that if they do indeed get it right they will have an absolute game changer on their hands.

The following two points cover the main aspects of the company...

* Savings

* Building an online income

If you think Groupon or LivingSocial you'll already have a fairly decent idea of how the savings aspect of TCA is going to work.

The main differences which single out TCA as one to watch are:

* All deals are direct from local businesses. The main focus of the program is helping local communities.

* All deals will offer between 50% and 90% off for the member, as opposed to the 30% which most others go with.

In 2010 Amazon bid $25,000,000 for ownership of the TCA concept, a bid which the developers rejected. The affiliate plan shows the full potential.

Members are paid a 5% commission each time a referral buys any of the deals they see in their TCA account, meaning it pays to share your business. TCA rewards it's members for growing it's membership base, a quality which saw their message resonate with over 200,000 people who were quick to join when they ran a test phase two years ago.

This is more powerful than it first looks, too, as it goes 5 levels deep in total.

As far as group buying programs go, The Customer Advantage is on course to dominate it's niche over the next couple of years. By taking it's time setting the wheels into motion it is creating something with truly special potential, both as a free online savings mechanism and legitimate home business.




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